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The Role of UX in Conversational UI

December, 22 2017 | UX, UI, conversational UI

In collaboration with Isabel Rubenstein, Samantha Silver, Eugene Santiago and Manuel Ramirez .

UX plays a large role in the design and creation of a conversational UI, as well as the way in which users interact with and engage with it. A product using conversational UI has no chance of being successful without taking UX into account during the design process since this will determine the type of experience that the user has. It is vital to understand the context in which the UI will be used and the human on the other end of the conversation.

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Current State of Conversational UI

December, 21 2017 | UI, conversational UI

In collaboration with Steve Foster, Anthony Brown, Mindy Eng, and Shao-Yu Chen.

Part of the reason conversational UI is so successful is that it can be applied to a wide variety of platforms and industries. The applicability of conversational UI means that users of all kinds can find ease and accessibility when using engaging with these devices or carry out their day to day tasks.

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Why Conversational UI is So Successful

December, 21 2017 | UI, conversational UI

In collaboration with Alan Patrick and David Hoberman.

Conversational UI’s give the opportunity to interact with technology on a similar level than we are accustomed to interacting with people on a day to day basis.  As this technology grows, it continues to gain a stronger presence on every digital platform, and its overall usage becomes more mainstream. One of the earliest adaptors, Apple, leading the way with Siri, showed one of the various ways in which conversational UIs can be applied to a technological platform that we interact with daily. Recently, we see that chat boxes and conversational UI have become increasingly welcomed and demanded, leading to increased engagement with devices and success in a variety of ways.

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Designing a Conversational UI Experience: Conversation Basics

December, 20 2017 | Design, UI, zero ui, conversational UI

In collaboration with Levi Warvel and Mariano Rodriguez.

A lot goes into a designing a good conversational UI; it needs to have a personality, it needs to adapt, it needs to be able to engage with the user and it needs to be natural for the user to interact with. The challenge for designers is to design this UI to be as intuitive and simple as possible, but without a traditional on-screen UI. When designing a conversational UI experience, it is essential to try and capture the flow of a conversation so that the interaction between the device and the user is seamless. In order to do this, it is essential to understand the basics of human conversation.

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Conversational UIs and Hybrid Interfaces

December, 19 2017 | UI, zero ui, conversational UI, hybrid UI

In collaboration with: Andrea Bascetta, Priscilla Lim and Hannah Postings.

Life moves at a fast pace and users have increasing to-do lists of tasks they need to complete, frequently juggling multiple things at a time. As a result, it is important that their devices are able to keep up with all that the user needs them to do in today's fast paced world. Hybrid UIs -- which combine the features of graphics and command lines -- can offer a level of efficiency that conventional GUIs, or graphical user interfaces, lack. Where conventional GUIs present users with multiple pieces of information to sift through all at once, hybrid UIs can deliver smaller snippets of information at the users’ command that the user can then take action on to quickly complete their tasks.

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What We Talk About When We Talk About International UX Research

April, 11 2017 | International UX Research

About a month ago, our VP of User Research, Eugenio Santiago spoke about the topic of International UX Research at a UXPA NYC event – What We Talk About When We Talk About International Research.

 During the discussion, he shared best practices and tips on how to conduct successful global research. Eugenio and his co-speaker shared research experiences spanning each continent except Antarctica – so far!!

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Meet Steve: Client Insights Means Serious Business

April, 06 2017 |

Steve Foster: Key Lime Interactive’s New Director of Client Insights

We here at Key Lime Interactive LLC, are ecstatic to welcome Steve Foster to our team as the new Director of Client Insights. Client Insights means serious business. We’ve taken this opportunity to speak to Steve about his past experiences in UX research and how this will allow him to play a great role with us here at KLI.

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Methods for Running a Successful Diary Study

October, 19 2016 | Usability Testing, UX, Diary Study

Diary studies are a proven method for capturing the habits of your users over a longer period of time compared to in-lab studies.  A diary study is a form of qualitative research that allows participants to self-report their activities, feelings, and thoughts over a period of time.   Diary studies have a data collection period as short as 2-3 days to 30 days; there are outliers of course (such as studying the usage of medical products over time).   In the past few years, we’ve seen an uptick in diary studies being used to help understand the end-to-end customer journey (from awareness to advocacy). 

New tools are available that make it easy for participants to record their daily lives and for you as a researcher to monitor and analyze their entries. While diary studies are relatively straightforward to implement, there are important steps that should be taken to ensure that you are getting the most insightful entries from your participants. Here are methods for running a successful diary study.

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KLI UX Design Services for Agile Development

October, 05 2016 | Usability Testing, UX, Design

 BRIEF HISTORY Once upon a time, Key Lime Interactive (KLI) focused solely on the research aspect of user experience, providing an unbiased perspective of user requirements. Our team of researchers customized, developed, and patented new ways to uncover the hidden drivers that transform user satisfaction into brand acclamation.

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INFOGRAPHIC: ROI of User Research

September, 01 2016 | UX, Infographic

In Feburary 2016, Key Lime Interactive's VP of User Research, Eugenio Santiago, wrote an article on the return-of-investment for user research. The results prove that user experience (UX) does indeed bring value to companies.

You can read the full article here, or catch up with the infographic below.

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