What to Know About Global Usability

In collaboration with Mindy Eng.

Products created in the digital era are products that reach global audiences. In crafting meaningful experiences for these products, product teams need to consider both the individual and collective experiences of these products across all cultures. Global usability addresses the cultural, ethnographic, and linguistic implications of designing user-friendly products for users around the world.

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What We Talk About When We Talk About International UX Research

April, 11 2017 | International UX Research

About a month ago, our VP of User Research, Eugenio Santiago spoke about the topic of International UX Research at a UXPA NYC event – What We Talk About When We Talk About International Research.

 During the discussion, he shared best practices and tips on how to conduct successful global research. Eugenio and his co-speaker shared research experiences spanning each continent except Antarctica – so far!!

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