Eye Tracking Provides Insights into Wearable Device Use

September, 30 2015 | Wearables, Eye Tracking, UX, White Papers

Wearables are fun and cool, but aren't always useful or usable

An exciting array of new smart wearable devices are available to consumers, but very few have proven to be useful enough to become a staple of our daily lives.

[Read More]

Getting Started With Customer Journey Mapping

Customer journey mapping is the visual or graphical interpretation of a customer's story. Journey maps diagram a customer's point of view, reasons, and emotions behind the interactions they have with an organization. Journey maps provide companies with a holistic understanding of their customer's experiences over time and across different channels.

[Read More]
New Call-to-action

Subscribe to our newsletter.

Search by Topic